Running a small vineyard means harvest chaos, pruning deadlines, cellar work, and a thousand decisions every week. Social media always gets pushed to the bottom of the list—until months pass and your online presence has gone silent. Your potential customers don't see the incredible work you're doing because you simply don't have time to show them.Most social media managers post pretty bottle photos and wine quotes. I show the real story of your vineyard—the frost on morning vines, the satisfaction of perfect pruning cuts, the energy of harvest, the quiet beauty of winter dormancy. Content that connects because it's authentic, not manufactured. And I know how to adapt that story for different audiences across Instagram, Facebook, and TikTok.
You get professional management across Instagram, Facebook, and TikTok with content optimised for each platform's unique audience:Instagram: High-quality posts and stories showcasing your vineyard's beauty and premium winesFacebook: Engaging content for your local community and cellar door visitors, plus event promotionTikTok: Short, authentic videos and picture carousels similar to Instagram that educate and entertain younger wine enthusiasts (25-35 year-olds)No more scrambling for content ideas or feeling guilty about neglected accounts. It all happens automatically while you focus on making great wine.
While your competitors ignore TikTok, there's a massive audience of 25-35 year-olds actively discovering wine on the platform. They're watching vineyard tours, learning about winemaking, and seeking out authentic small producers. A single viral TikTok can bring hundreds of new followers and dozens of cellar door visits. I create engaging, educational content that positions your vineyard perfectly for this growing market—without you having to learn a new platform.
Phone photos work for daily stories, but stunning professional content makes people stop scrolling—especially on Instagram and TikTok where visual impact is everything.Three times per year, I bring a professional cameraman to capture your vineyard during key moments—spring growth, harvest energy, winter pruning.Each shoot delivers 60-80 professional photos and video clips optimised for all three platforms, giving you a content library that lasts months and showcases the true beauty of your operation.
Hi, I'm Oscar
I've spent the last 6 years working in vineyard operations—I know what bud burst pressure feels like, why pruning timing matters, and how harvest stress affects every decision. I've lived the reality of small vineyard life.Now I help small UK vineyards tell their stories online through multi-platform social media management that's consistent, authentic, and actually understands the wine industry. I'm not just a marketer who Googled "wine content ideas"—I've been in the trenches with you.I use professional tools like Meta Business Suite, Canva Pro, and CapCut to create platform-specific content that reaches both your traditional customer base (Instagram & Facebook) and the growing younger wine market on TikTok.I work with a select group of small vineyards, providing monthly management across all platforms and seasonal content capture. If you're tired of social media falling off your priority list, let's talk.
Please pop your email into the box below and we can get the ball rolling. I offer a free 15-minute discovery call to discuss your vineyard's social media needs across Instagram, Facebook, and TikTok. No obligation, just a conversation about what's working (or not working) and how I can help. Of course if your busy (which I know you are) we can discuss over email to get things started.